Skincare meets colour. The Beautiful Balms Collection from RATIONALE represents an elegant hybrid of skincare efficacy with polished colour for amplified volume, definition and radiant glow.

A nourishing line-up of Beautiful Skin Superfluid SPF30, plus four colour balms, including Beautiful Bronze SPF30, Beautiful Light SPF30, Beautiful Cheeks SPF30 and Beautiful Lips SPF30, this edit offers a complete makeup look, without compromising on skincare performance or protection.

Beautiful Skin Superfluid offers skin-syncing coverage, a visibly more even tone, and SPF30 protection in six melanotype tints.

What is a melanotype? Our six melanotypes reflect the six
universal skin types identified by The Fitzpatrick Scale. Developed in 1975 by Harvard dermatologist Thomas Fitzpatrick, the Fitzpatrick Scale looks at both how much melanin is naturally produced by the skin, and how skin reacts to sun exposure. These are essential to understanding what skin needs to look and feel its best.

For colour without compromise, explore our range of zinc-based Beautiful Balms. Available in a bronzer, a highlighter, cream blush, and lip colour, these on-the-go formulations make off-duty polish foolproof. The nourishing formulations harness a barrier supporting complex of ceramides, hyaluronic acid and Vitamin E to fortify skin barrier function and amplify skin hydration, while zinc and iron oxides support SPF30 protection.

A favourite of globally recognised makeup artists, these creamy balm formulations are buildable and flattering and designed to enhance skin’s natural beauty. We love these tips from makeup artist and RATIONALE Luminary, Shella Martin, for creating the perfect “no makeup” makeup look.

For a complete look, opt for the Beautiful Balms Signature Edition, and for a bolder take on lip colour, try the limited-edition Beautiful Lips in Lyra; a dramatic red hue that comes with a lip brush for a defined look.